Data merge design is a part of our variable data printing services. Essentially, we take data from a spreadsheet and create personalised printed pieces that, while having that same overall artwork, has unique information relevant to the specific recipient. This form of design and printing is often used for invitations, mailouts, and awards.
Advantages of Data Merge Design
The advantage of this form of design is that it saves a lot of time by automatically adding in the data (like names) instead of typing them out hundreds of times. Data merging allows us to make less mistakes and allows us to focus more on the actual artwork design. For more information about variable data printing, visit our printing services page or click this link.