Variable data printing

Variable data printing is a method of printing which takes data from a spreadsheet and creates personalised printed pieces that, while having that same overall artwork, has unique information relevant to the specific recipient. Its main advantage is that it makes it so that you don’t have to type out 100 names into the same letter and instead are placed automatically from a list in a spreadsheet you have created. Here at Q Print Group we are professionals in this type of printing and can help you with your next variable printing Job.

Most Common uses of Variable Data Printing

variable data printing
  • Business mail outs (names and addresses on the letters and envelopes)
  • Invitation Printing
  • Awards Printing (eg. University certificates with individual names on each piece of paper)
  • Variable numbering on tickets (raffle tickets and event tickets)
  • Barcodes
  • QR Codes

Advantages of Variable Data Printing

The main advantage when it comes to variable data printing is that you can edit the spreadsheet at any time up to the point of printing. This is useful if you find an issue or some incorrectly listed information, all you need to do is updated the spread sheet and our design team can update the design software to reflect these changes. Due to this flexibility, variable data printing is a great way to get personalised letters to your customers without needing to over exert yourself or your financial resources. Contact out team today to see how we can help you with your variable data printing needs.

Related Articles

Before and after roll out

Brand Rollout Guide: Multi-Site Campaign Execution

A brand rollout is more than a new logo. See how signage, print, logistics and installation come together for a consistent multi-site launch.

Learn More

Nation wide delivery

Warehousing and Distribution in Successful Marketing Campaigns

Managing a national marketing campaign takes more than great creative. Discover how warehousing and distribution improve logistics, reduce delays and keep every location on brand.

Learn More

Merch tote bag

Promotional Merchandise That People Actually Keep

Not all promotional merchandise delivers results. Discover how choosing practical, high-quality branded products can increase brand awareness and create lasting customer impressions.

Learn More

Variable data printing

Related Articles